I turn video content into a client-acquisition system for coaches & founders.
Most coaches post consistently and still hear crickets. I build the content engine that takes a stranger from a 7-second scroll to a booked call, without you living inside your phone.
You're posting consistently.
So why aren't clients coming?
Views, but no bookings
Your content gets likes and saves, but none of it turns into discovery calls or paying clients. Attention isn't the same as acquisition.
Running on guesswork
No hooks that repeat, no system, no idea why one video pops and ten flop. You're creating on vibes instead of a process.
Content eats your week
You're a coach or founder, not a full-time editor. Scripting, filming and posting is swallowing the time you should spend serving clients.
The Content-to-Client Engine™
I don't just "make content." I build a repeatable engine that moves a stranger from scroll to sales call across three stages.
Attract
Hook-driven video, from scroll-stopping shorts to long-form YouTube, built around your ideal client's pain. Strong openers + a content calendar so you're never guessing what to post. →
Nurture
Storytelling that builds trust and authority over a series, so viewers go from "who's this?" to "this person gets me." →
Convert
Clear CTAs, lead magnets and a funnel path that turns warm viewers into booked calls and clients. The part most editors ignore.
Case studies
My own brand: 68 → 29K followers
I didn't just grow. I niched down to coaches & founders, rebuilt the positioning, and ran the same system I run for clients. Here's the before and after.
Drove traffic & email signups for Paper Animator
My product video for paperanimator.com performed well enough that the brand featured me on their own site among the creators who helped spread the word and grew their traffic and email list.
A service business I run organic Instagram for hit their best month in 3 years
I handle content strategy and short-form editing for their Instagram, leading the organic reach. Here is their team sharing a record January, past their $40K goal at $41,651.30.
What clients say
"I love your work. Perfect. And thank you for being so accommodating throughout."
"Great work, seriously. I appreciate you. The video blew my mind."
"I want to be honest about our growth: we've had our best January in 3 years. We passed our $40K goal and we're at $41,651.30."
The two options you've got
🚀 The Content-to-Client Engine
- Built around booking calls, not chasing views
- Hook-tested, story-driven content with a calendar
- Competitor analysis & scripting done for you
- A funnel that converts viewers into clients
- Done-for-you so you stay focused on coaching
😵 Random posting / a generic editor
- Posting on impulse and hoping it works
- Copying trends with no strategy behind them
- Pretty edits that get views but no clients
- No funnel, so attention leaks away
- You still do all the thinking and planning
Hi, I'm Richard Dy.
I'm a video content strategist helping coaches & founders turn video content (short-form plus long-form YouTube) into a client-acquisition system. I grew my own brand from 0 to 29K in 3 months across Instagram, YouTube and TikTok, and now do the same for clients in coaching, real estate and personal brands.
I don't hand you "viral" videos and disappear. I build the engine (hooks, story, calendar, funnel) so attention turns into booked calls. Based in Metro Cebu, working with founders worldwide.
Let's turn your content into clients.
Book a free strategy call. We'll map out exactly how to turn your video content into booked calls. No pitch, no pressure.
Book My Free Call →